Teeth whitening business is a billion-dollar industry. According to the estimates, the dental whitening products market is expected to reach USD 7.40 billion in the next four years. White teeth have always been considered an attractive quality in society. With growing awareness about good oral hygiene and accessibility to affordable teeth whitening products, the industry is fast becoming a lucrative opportunity for businesses.
Before you consider different startup ideas for your teeth whitening business, it is important to learn about the current market situation.
With many governments lifting stay-at-home orders and shelter-in-place restrictions in America and other countries, businesses are getting back on track. However, limited operational capacity, social distancing measures, and the overall anxiety among consumers will lead to reluctance in booking teeth whitening appointments.
So, it means you should not only focus on in-office dental whitening products but also give importance to at-home teeth whitening solutions. The more diverse your portfolio, the better are your chances of generating more business. So, what teeth whitening products can you sell in addition to chair-side dental whitening kits, in-office dental whitening LED lights, and custom teeth whitening solutions for dentists?
There are multiple teeth whitening solutions available to meet the varying needs of consumers. From on-the-go teeth whitening pens to at-home teeth whitening kits, the options are endless.
Let’s take a look at the best teeth whitening products and learn what things to keep in mind before placing an order with the manufacturer.
Teeth whitening pens are one of the most efficient products for quick touch-ups. They are perfect for removing specific stains quickly before a big event. Many customers prefer teeth whitening pens which can be carried anywhere.
It is essential to check whether the teeth whitening pens are safe for people with teeth sensitivity. Also, learn if they can be used on veneers and crowns. It will help you to position your product precisely.
Nowadays, teeth whitening pens are available with different types of gel options including hydrogen peroxide, carbamide peroxide, peroxide-free formula, etc. You can even discuss creating a custom-formula to offer a unique product to your customers.
Teeth whitening strips are a popular choice among buyers because of its easy technique, fast results, and affordable cost. As a seller, providing your customers with inexpensive solutions will encourage impulsive purchases and allow you to increase revenue.
While choosing teeth whitening strips make sure you select enamel-safe, dental-grade whitening strips. Make sure that the adhesive stays for the duration of the treatment and the removal process is effortless.
Do you know whitening toothpastes help in lifting stains and whiten teeth effectively? Along with whitening mouthwashes, you can sell teeth whitening toothpastes for those customers who want to include dental whitening to their daily routine.
When you are choosing a manufacturer for teeth whitening toothpastes, discuss the ingredients in detail. As the product will be used daily, it should not contain any abrasive material. Instead, the ingredients should whiten teeth, prevent cavities, and nourish the gums at the same time.
At-Home Teeth Whitening Kits
During these times of COVID-19, a large number of people will want to whiten their teeth in the safety of their homes. And, that’s why it is a smart decision to sell at-home teeth whitening kits. Choose a whitening kit that includes all the essential items (gel syringes, whitening trays, LED lights, instructional manual, etc.) required for a thorough teeth whitening session at home. Select whitening gel strength and flavor keeping in mind your target market.
By providing comprehensive teeth whitening kits under your logo, you will be able to build your brand. So, do not forget to discuss private label packaging with the manufacturer.
Find out more about your Customers
If you want to build your business in the world of cosmetic dentistry, you must consider selling the best teeth whitening products. Take time to find out more about your customers so that you can choose products that cater to their needs. Research the current market trends, do a competitive analysis, seek feedback from existing customers, and reinvent your brand to stay relevant.
There is one more crucial thing for your success in the teeth whitening industry. We know that teeth whitening products are safe to use and deliver effective results to whiten teeth. However, the safety and efficacy of the products depend on the protocols followed by the manufacturer. No matter what product options you choose to sell, you cannot ignore the importance of choosing a reliable manufacturer.
Approach different teeth whitening products supplier after thorough research and seek product samples. Test the effectiveness of all the products before you begin selling them to the public.
All the best!
Do you want to launch your brand of teeth whitening products? Get in touch with a reliable private label whitening products manufacturer. Build a solid portfolio of wholesale teeth whitening kits, teeth whitening strips, dental whitening pens, etc. and improve your chances of establishing a successful business.